Hogarth Worldwide, the WPP-owned marketing implementation agency that produces marketing communications for global brands is a world leader in transcreation. Known for their operational excellence, they dominate the balnce between brand identity and connecting with consumers in local markets.

The need to deliver high quality, localized content and managing 20% annual growth made apparent the need for a reliable and scalable solution that reduces production times and human errors. Compounding this difficulty, they also need to conform to strict security policies of multinational companies.

Hogarth spent six months evaluating every available solution on the market before choosing Wordbee Translator. Now over 5,000 internal project managers, linguists and external clients & stakeholders use Wordbee’s platform to manage huge translation & localization projects. And it runs like clockwork. Read the full story here.

Creative Translation, a translation agency specialized in marketing and advertising, teamed up with Wordbee to enable them to successfully complete the near impossible task of kicking off a one-million word project in one week. Creative Translation was asked to re-write and edit an entire website and a brand history book for one of their clients, and to set up teams of linguists for 9 languages, who had to translate up to 150.000 words per language.

With the help of our dedicated support team and Wordbee Translator, Creative Translation was able to swiftly process the reference material that had been supplied in various formats and at different times, and turn it into a workable Translation Memory for the translators. After this, the project managers were able to assign files and tasks simultaneously to the linguists for all languages, so that a timely delivery of extremely large workloads was guaranteed.

Wordbee Translator offers a complete Translation Management Solution, even for challenging projects such as this one. Automated projects have proven to be of quintessential importance, as it has enabled the automation of the translation workflow, the timely management of this vast project, and the correct delivery of all translations required.