The International Buzz PodcastGet your dose of international business, localization, global marketing, and more... while you are cooking, in the shower, or driving to work!
Anne-Marie Colliander Lind, CEO at Inkrea.se, shares how Language Service Providers can better sell their services to end clients, and how smaller LSPs can compete against bigger ones. Understanding that sales is a team effort and how to implement that is an essential part of her sales coaching. Is sales the new marketing? Or marketing the new sales?
Caroline Alberoni talks on the International Buzz about how to deal with clients as a freelance translator and make them fall in love with you, sharing techniques that work for her like promptly responding to client messages, truly understanding their needs and clear communication.
Anna Schlegel, Senior Director of Globalization Programs and Information at NetApp & Co-Founder of Women in Localization, is sharing with us how a truly global enterprise must feel local to each customer! We talk about geo alignment, how it is supporting companies to succeed globally, and how to implement the geo alignment concept into a business.
Leon Leid, Localization Project Manager at InEight joined us on the International Buzz to discuss software localization. He shared with us how they got their localization department started, the difficulty of implementing localization in the development process and his wish for a live preview during the translation work.
Wordbee’s Mark Shriner and Max Troyer, Assistant Professor and Program Coordinator of the Translation & Localization Management program at the Middlebury Institute of International Studies at Monterey talk about Monterey, careers and educations in the localization industry.
Milica Panic, Product Marketing Manager at TAUS, joined us at The International Buzz, to discuss what TAUS’ mission is and talk about Language Quality Assurance (LQA) and how it is influenced by the gig economy.
Patrizia Napoli talks about the idea behind her language service consultancy company called Language Box. From her experience as a consultant but also as a freelance translator she knows that localization is often still an afterthought and strives to drive awareness to the industry. Once you experience automation and the wide range of possibilities of a good Translation Management System you will never go back to!
In this episode of the International Buzz we talk to Bruno Herrmann, previous Digital Globalization Director at Nielsen. While discussing the need for snackable content, he also explains what it takes to produce good global content, and why he prefers referring to AI as automated intelligence as an alternative definition.
In this episode International Buzz talks with Mareike Bouriga about GALA Boston 2018, her experience in the localization industry, and some of the key features and benefits of the Wordbee Translator platform.
In this episode your co-hosts Tanja Falkner & Robert Rogge talked to Kate Edwards, independent consultant in her own company Geogrify and former Executive Director of IGDA. Kate is an expert in providing geocultural and geopolitical content strategies, and told us how her job allows her to mix two things she’s absolutely passionate about – culturalization & video games.
In this episode of The International Buzz we spoke with Luigi Muzii, founder of sQuid, about having controversial opinions and the issues one is facing when being outspoken. We discussed quality standards, error prevention, and which part technology plays in solving problems.
In this episode of International Buzz, guest host Mark Shriner talks with Dion Wiggins CTO and Co-Founder of Omniscien Technologies about the latest developments with machine translation and the localisation industry overall. Dion introduces the newest MT technology, and shares his views about where MT is making it’s greatest inroads, and what translators should expect in the future.
In this episode of International Buzz Jost Zetzsche talks about the importance of translation, the role of professional linguists, and shares his views on emerging technologies that will affect the localisation industry.
Peter Argondizzo, founder of Argo Translation, talks about mergers & acquisitions in the localization industry.
Tucker Johnson shares his views on important issues, technology, and trends that are affecting our industry and makes some predictions for the upcoming year.
Renato Beninatto joins The International Buzz to talk about future threats, opportunities, successful selling, and his experience in the localization industry. As an author, podcaster, speaker and localization experts with over 30 years of experience he sure made a...
Mark Shriner joins International Buzz to discuss localization technology and how it has evolved over the last ten years. Mark has 60 years of experience (just kidding, Mark!) in the translation industry and his perspective is super valuable for...